DOVE MEN BRINGS MAXIMUM PROTECTION TO NEW YORK COMIC CON 2026 WITH THE MAX PACK

NEW YORK, (PERLA) -- Dove Men is returning to New York Comic Con (NYCC) with an even bigger presence, putting Maximum Protection Antiperspirant at the center of a campaign designed around one of cosplay's most real challenges: heavy sweat.

In partnership with Galactic Armory, a trusted 3D design resource in the cosplay community, Dove Men is introducing the Max Pack, a functional, customizable, 3D-printed cosplay compartment that blends into cosplay worlds like fantasy, superhero, sci-fi and anime while helping fans carry Dove Men Maximum Protection, a wallet, phone and other essentials without breaking character.

Cosplayers can spend months sweating every detail of a character, only to step onto the convention floor in heavy layers, armor and elaborate builds that can make staying comfortable a challenge. The Max Pack puts Dove Men Maximum Protection at the center of that reality, giving fans a practical way to keep their essentials close while staying true to their costume

Dove Men Maximum Protection pairs 96-hour sweat protection and odor control with the skin comfort Dove Men is known for, helping fans stay focused on the convention moments that matter most. By leading with a cosplay-first design, the brand is bringing a fresh, visual take to personal care at NYCC
"We're excited to be back at New York Comic Con for the second year in a row, so we can continue showing up for this passionate community in ways that feel authentic to their cosplay experience," said Lindsey Lapin, Associate Marketing Director for Dove Men. "Cosplayers put so much time and creativity into every detail of their look, and the Max Pack is our way of helping them stay protected without compromising the characters they've worked so hard to bring to life. By pairing Maximum Protection with a solution designed specifically for the realities of Con, we're helping fans focus less on sweat and more on enjoying every moment."

Joining Dove Men+Care at NYCC this year is a lineup of creators from across the cosplay community, including Andrew McLean (@webheadedhero), Gideon (@sidequestz), Con Culture (@conculturepodcast), and Frank (@frankly_built). Together, they'll bring the campaign to life through their unique characters, transformations, and experiences at the Con.

Fans attending New York Comic Con can visit the Dove Men booth at Booth 4215 at the Javits Center in New York City from Thursday, October 8 through Sunday, October 11, 2026. There, attendees can get a Max Pack, receive free Dove Men Maximum Protection samples, learn more about the product and take photos in costume.

Fans who are not attending NYCC can still take part by downloading the Max Pack 3D files and customizing their own at galacticarmory.com/themaxpack.